The Link-Type report shows performance of the differing link and placement types offered by the Associates program as it relates to product orders and shipments. The report is organized much the same way as the different Build Link options offered in Associate Central.
Column definitions
A note on time frames for the report
The report will only show the impressions, clicks, orders and dispatches for the time frame specified. Associates get credit for items placed in the cart within the 24-hour session window and then purchased from the cart within 90 days. Over shorter periods of time, it is possible to see orders without clicks or clicks without the expected number of orders or dispatches. For example, it is possible to see orders that were placed in a shopping cart a long time ago and thus have no clicks associated within the time frame. It is also possible to see clicks that may have resulted in additions to the shopping cart but where the customer has not yet decided to check out or where the order has been completed but the product has not yet shipped.
What do you think?
Do you have a suggestion or comment about Associates Central website? Let us know.