On the flip side, there are times when sharing the deal-based bounties will feel (and be!) entirely sincere. These are: 1) big shopping days, and 2) when there are new bounties available in your usual promotion categories.
In major shopping moments
(e.g., holidays, Black Friday, etc.), most people are already in shopping mode (as the name implies). You probably are too! So it’s perfectly authentic and appropriate for you to hook your followers up with bounty promotions on these days. Everyone’s got buying on the brain, and it’ll feel totally natural for you to share great deals and sales. Because it is!
Likewise, it’ll also feel natural to announce discounts and special offers when they’re happening in product categories you regularly promote anyway. Let’s say you’re always sharing book recommendations: when a new Kindle Store bounty launches, of course you’ll be eager to share it! And it won’t feel pushy or marketing-y at all; it’ll feel right in line with your usual content.